The key to attracting millennial cardholders
In this 18 page whitepaper, we deep dive into
With millennials being the largest driver of net new loans and their spending estimated to reach $8.3 trillion by 2025, they represent a strategically important demographic that FIs need to win over.
Millennials expect digital-first experiences that give them superior control over how, when, and where their cards are used, flexibility to choose rewards based on their tastes and spending insights to manage money. With challenger-banks winning market share by catering to these needs, traditional FIs need to move fast to make up for lost ground.
In this whitepaper, we showcase how FIs can move faster and create credit card programs to attract and retain millennials. The solution lies in shifting from legacy to modern card platforms that are more flexible, robust, and provide intuitive, digital-first experiences.
Zeta helps issuers launch next-gen card programs with its cloud-native and fully API-enabled stack that includes processing, issuing, lending, and core banking. Zeta has 1,700+ employees with over 70% in technology roles across locations in the US, UK, Middle East, and Asia. Zeta currently supports issuers in 7 countries and 15M+ cards have been issued on our platform.
