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- Credit Line on UPI
- 4 min
A Definitive Blueprint for Digital Credit: The $1T Opportunity With Credit Line On UPI
We are witnessing the birth of digital credit in its truest form with credit line on UPI and the implications...
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Sivaram Kowta
President, Banking, Zeta India
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- Credit Line on UPI
- 4 min
6 Reasons Why Credit Line on UPI Will Transform Retail Lending in India
By embracing Credit Line on UPI and adapting to this digital-first approach, banks can lead the transformation of the credit...
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Sivaram Kowta
President, Banking, Zeta India
Sivaram Kowta
President, Banking, Zeta India
Sivaram Kowta oversees Zeta’s business in India, managing all its banking relationships. Over his 5 year stint at Zeta, Sivaram has anchored its relationship with HDFC Bank and led a cross-functional team of over 500 engineers, product managers, operations, and customer service professionals to launch multiple payment and credit products that have rapidly gained over 12 million users within a year. Previously, at ClearTax (now Clear) as their head of business, Sivaram led the development of their flagship GST offering, propelling Clear to process approximately 15% of India’s GST volume within 18 months of launch.